Researcher, strategist and product thinker helping people and organisations make sense of data. I apply systems thinking and human-centred design to build data-based tools, stories and services that make a difference.
Innovate. Create.
Inspire.
My work is shaped by a commitment to responsible technology, ethical data use, and designs that enhance and augment human experience.
I've structured this website according to the three pillars that drive my approach:
Explore my analytical framework, systems thinking approach, and how I leverage AI tools to transform complex challenges into clear insights.
See how I translate thinking into action through research-led projects and collaborative product strategy.
Learn how experimentation and creative exploration fuel innovation in my professional and personal projects.